DraftKings apologizes for 9/11-themed betting promotion

Sports Betting leader, DraftKings has apologized for using 9/11 promotion to attract more bets on football and baseball games.

The company which is based out of Boston offered users a promotion that required all three New York-based teams – the Jets, Mets and Yankees – to win their games on Monday. 2023 marks the 22nd anniversary of the tragedy that killed nearly 3,000 people with the attacks on the World Trade Center (Twin Towers) and Pentagon. As well as, the downing of a passenger jet in a field in Pennsylvania.

The “Never Forget” parlay has since been taken down after an outcry by people claiming to be offended.

“We sincerely apologize for the featured parlay that was shared briefly in commemoration of 9/11,” the company wrote. “We respect the significance of this day for our country and especially for the families of those who were directly affected.”

Brett Eagleson, whose father, Bruce, was killed in the World Trade Center, runs a families and first responders organization called 9/11 Justice. He decried the DraftKings offer as “tone deaf.”

“It is shameful to use the national tragedy of 9/11 to promote a business,” he told The Associated Press. “We need accountability, justice and closure, not self-interest and shameless promotion.”

The official number of how many users bet using the Draftkings 9/11 promotion has not been declared. There is also no clarification as to whether or not those bets remain valid or if they are cancelled.

The Yankees visit the Red Sox on Monday night, and the Mets host the Diamondbacks. The Jets open their season at home against the Bills.


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